The Idea code
We believe transformational ideas
are born out of six fundamental skills.
We call it The Idea Code.
WHAT WE
PROVIDE
Creative and Strategic Excellence for Your Whole Team
All our programs focus on simple, timeless processes for better strategic and creative thinking. Everything we teach is used daily by the world’s best companies. Your teams will leave our programs with a common language around ideas and practical tools for all the transformational parts of the process e.g. problem identification, insight generation, brief writing & creative feedback.
Our
ProgramS
Flexible Formats for Skills You Can Apply Right Away.
All our programming is centered on The Idea Code curriculum: Strategy/ Brand/ Problem/ Insight/ Solution/ Sell. We can focus on just one skillset to address a weak spot, or impart a complete process for scaling creative and strategic thinking. We deliver our Foundations Course to lay the groundwork, Deep Dive Workshops to practice new found skills, or Live Project Sprints to apply skills on high stakes projects. Our formats are flexible to your needs, with remote or in person options and time commitments ranging from two hours to two days. We never give homework as we’re all busy enough already!
OUR MODULES
HOW TO
USE US
As a Strategic and Creative Upgrade for Your Team
We excel in upskilling teams in the strategic and creative thinking that unlocks more value from specialist partners, including AI. We help unite multiple stakeholders across one approach and we can give a new, disparate or hard-working team a fresh start. Everything we do re-ignites creativity in a culture and helps people fall in love with their jobs all over again.
“School of Ideas gives you new approaches to thinking creatively, based on real world examples and tools that actually work. Right away we were equipped with a common language around brand, strategy and ideas that make the process easier, and more insightful.”